Marketing can make or break your business. Without a clear plan and organized workflow, you will be overwhelmed and waste your valuable time and resources on ineffective marketing tactics.
With a solid marketing workflow, you can prioritize tasks, allocate resources effectively, and stay on track to meet your marketing objectives. A defined workflow will also help you easily track progress, identify bottlenecks, and make adjustments as needed to optimize your efforts.
>Email is notoriously bad for productivity: too many people get involved in a thread, and pretty soon all that Reply All spam leave everyone feeling confused and frustrated.
Things get worse when you attach drafts of your writing and try to get comments: what started off as a simple MyArticle.docx quickly spawns MyArticle v2, My Article (John's feedback), My Article v3, and so on…
Important stuff gets lost in the avalanche of irrelevant emails, and it becomes all too easy for everyone to lose track of deadlines.
The challenge of coordinating tasks, keeping track of content, and collaborating has become more difficult now that people are working remotely: when folks are working in different locations, and at different times, making sure everyone is always on the same page is both harder and more vital.
>Kerika's Go-To-Market Strategy Template is an all-in-one solution for managing your marketing campaigns, efforts, and team communication. With this template, you can keep everything in one central location and easily track progress in real-time.
The template includes a powerful task management system that lets you create cards for each marketing task. You can assign these cards to your team members and set custom tags, so everyone knows what they're responsible for. You can also set a due date and status on each card so that nobody misses the deadlines.
Templates in Kerika also offer a built-in communication tool that allows you to chat connected with your team, share files, or give feedback on a campaign, within the card. This way, you can manage all the aspects of your marketing campaign without switching between multiple apps or platforms.
>Our users start with a specific problem they want to solve, for which Kerika happens to have a great template, but very quickly they discover that Kerika is the perfect tool for all their task management, team collaboration, and content management needs.
>Kerika comes fully integrated with Google Apps: simply use your Google ID, and you're good to go! Your files are stored in your own Google Drive, and that's going to make your IT folks happy!
Sharing files is super easy in Kerika. When you create a new file, all the members of the board automatically get write-access to it. Visitors get read-only access to your files. You can even create new Google documents from inside a Kerika task or board.
If you upload a new version of a file, or rename something from inside Kerika, that shows up automatically in your Google Drive as well. If a Google file is updated, that shows up in your Kerika boards as well.
Everything you do in your Google drive gets updated in Kerika in real time! So there's no need to manually manage any documents.
Once you start using Google apps in Kerika, you will realize how much time it saves you from manually managing documents within your team. You won't find this integration in any other tool.
As your projects get more complex and you end up with a lot of cards, Kerika's Highlights feature will help you stay focused on what matters most to you. One common use of Highlights is to spotlight the cards assigned to you:
With Kerika's Dashboard, you can stay updated on dozens of different projects at the same time.
Each option in Kerika's Dashboard is cleverly designed and helps you find everything you need in just a few clicks:
What's New & Updated: you don't need to check for updates on each board where you are a team member; Kerika summarizes it all for you.
What's Assigned to Me: use this option to focus on just those tasks that you are responsible for.
What Needs Attention: important stuff won't fall off your radar, just because a lot of other stuff is going on.
What Got Done: see, at a glance, everything that got done across all your projects – Today, This Week, Last Week, This Month, This Quarter. (No more writing or reading status reports!)
What's Due: a great way to plan your day, or your week, or a Sprint.
>Kerika will highlight exactly what changed, on every card on every board:
>When people are working in different timezones, confusion about due dates is common: Did you mean the end of my day, or the end of your day?
That problem doesn't exist with Kerika, which automatically adjusts due dates to each user's timezone:
In this example, a work item that is due at the end of the day in India is shown as due at 11:30 AM in California, reflecting the 8:30 hour timezone difference. (And, yes,Kerika automatically handles daylight savings time!)
If you need a daily summary of what's due sent by email, Kerika will send that to you at 6AM where you live.
The Kerika team understands very well what people need to effectively collaborate across countries, because the Kerika team is a distributed team, using Kerika to make Kerika.
>You can explore concepts within concepts and even incorporate your files, videos, images, and Web content along with your flowcharts.
You won't find this anywhere else: Kerika invented and patented this!